PRSSA: Build Your Reputation

BY Kathryn Bock
SC Staff Writer

In the 2010 fall semester, The Public Relations Student Society of America was established at East Stroudsburg University. However, it was not until the 2012 spring semester that our University officially recognized the club.  Led by faculty member Dr. Cem Zeytinoglu, PRSSA is a club that focuses on public relations and communications.

With its new title and recognition from the University, PRSSA is excited to start the school year.  With a successful prior year, PRSSA has a lot in mind for the upcoming semester.

“One of our most successful events was ‘Wet & Wild Before Finals,’ which was a dance party at the Sherman Theater.  We have been asked to do another event with the Sherman Theater and we are really looking forward to it,” says PRSSA President, Sean Ann Kelly.

Other events will consist of working with the United Way of Monroe County as part of their philanthropy, fundraising, Club Fair, and many other campus activities.

PRSSA has also created Warrior Relations, which is a public relations firm run entirely by students.  Through Warrior Relations, the PRSSA members have the privilege of working with many clients, including the American Cancer Society and the Sherman Theater.

PRSSA and Warrior Relations offer ESU students the opportunity to further their experience in the field.  Composing press releases, creating marketing plans and using social media networks are only some of the things PRSSA members get practice doing.

“It is a good way to get experience in the field outside of the classroom,” says PRSSA member, Ambria Zicchino.  “This will be my second year in the club, and I can say that I have learned a lot.”

PRSSA also offers its members workshops that feature public relation and communication professionals.  The professionals help give members insight into the profession, their personal experiences in the field and a daily breakdown of their responsibilities.

Since the club is new, members have been trying to get the PRSSA name out.  “Newcomers are always welcome,” says Vice President, Lauren Anthony.  “Anyone interested in public relations, communications, events marketing, or business would be a great fit for PRSSA and are welcome at anytime.”

PRSSA is not only a good resume builder but also a way to learn more about the field of communications.  “There really is a place for all types of people in this club,” says Anthony, “and all current members will be happy to answer any questions you might have!”

Both Kelly and Anthony urge anyone who is interested in joining PRSSA to come to a meeting on Tuesdays in the Stroud Hall room 302 at 2 pm.

“ESU PRSSA chapter is a great way to meet people, give back to the community, and have fun doing campus activities,” says Kelly.

Have questions? Email Lauren at

Email Kathryn at: